Over the past several years, Booth has invested significantly in many areas of concentration outside of the traditional finance field. The Kilts Center for Marketing is one of the great beneficiaries of that effort. In addition to sponsoring research and strengthening the marketing curriculum, Kilts invites top industry leaders to campus to share their experience with Booth students firsthand. Cognizant of the growing interest in the technology industry, the Kilts Center for Marketing invited an industry powerhouse that epitomizes marketing success and leadership in the technology industry: Gary Briggs, the Chief Marketing Officer at Facebook.
This #TBT is a throwback to Booth Follies—a show organized, produced and performed by Booth students. Follies is everything you’d imagine—punny skits, hilarious short movies, and extraordinary performances. Boothies get the opportunity to step outside their case studies, their financial models, and their cover letters to showcase their artistic abilities.
As a dancer and choreographer in the show myself, I loved the new community of Boothies I was able to create through the practices, rehearsals, and show. The range of our experiences ran the gamut—from competitive dancers to people who were stepping on stage for the first time in their lives! The diversity and talent in the class was nothing short of incredible.
One of the 2016-2017 Follies leads and performers, Sheetal R. Bhaskarabhatla, shares her firsthand account of this long-running Booth tradition. Plus, extra kudos to Sheetal for being our first guest blogger during the new TBE “regime”!