Curious about what a Brand Manager does all day? You’re in luck! This week Justen shared with TBE what it’s like to spend the summer getting a taste (no pun intended) of the Associate Brand Manager role at Kraft Foods. Check out his post below to learn more about his internship and how Booth prepared him for a transition into marketing.
Hey everyone! So although the Harper Center has been relatively quiet the past few weeks, the students at Booth have been exposed to all sorts of interesting projects and given a great deal of responsibility as part of their summer internships. Here at The Booth Experience, we’ll be highlighting our students’ internship experiences, which span a multitude of industries, job functions, and geographic locations. Our inaugural post is from Sibo Zhao, who is a product manager at Zynga in San Francisco this summer.
Hello again. With round one of the application process behind us, I thought I would talk a little about the Booth community. No matter your interests, background, or demographics, one of the great things at Booth is the active engagement via student led groups. While you can find a comprehensive list of the groups at Booth through the Web site, today I am going to talk a little about my own personal experience with the Armed Forces Group (AFG). This will of course just be one specific example about a single group, but I can assure everyone that each student group has comparable functions and engagement. Continue reading Community at Booth
This week, we wanted to talk about how Booth’s flexible curriculum and world class professors prepare us to tackle the industry’s toughest situations and win over the harshest critic. Kelly Gushue, a classmate of mine, has offered to share her summer experience in investment management: Continue reading The Power of the Booth Curriculum
At the end of the last blog entry, I briefly mentioned Booth’s Leadership Effectiveness and Development (LEAD) program. Coming from a military background, I am no stranger to programs focused on leadership training, but as the program at Booth was easily one of the best and most enjoyable ones I have participated in, I want to talk a little bit more about it. Continue reading Leadership at Booth