For many technologists, Adobe is an example of innovation, collaboration, and impact. I still remember visiting the Adobe office in San Jose, as part of the tech trek last year, and was in awe with the tailored “customer experience” created by Adobe employees. As visitors, we were taken care of every step of the way, just as actual Adobe customers are when they interact with Adobe’s products. I always wondered, how did Adobe’s leadership excel at staying ahead of the enterprise marketing industry while creating great employee culture? The answer, in part, lies with its CEO, Shantanu Narayan.Continue reading Next Generation Storytelling: A conversation with the CEO of Adobe
I went on an adventure in Seattle this summer to a new industry—technology. The title of this article is not a reference to the mostly overcast weather in the Pacific Northwest, but rather to Microsoft’s cloud, Azure. Working in the Cloud Infrastructure COGS Finance team, I sought to build a framework to assess margins of various cloud computing products and to find solutions that enhance efficiency.
As I spent the first few days learning about the cloud from various experts in engineering, program management, demand forecasting, and capacity planning, it became clear that the problem we were tackling was complex, salient, and interdisciplinary; cloud growth and margins are key drivers of valuation. I found the process of understanding various stakeholders’ perspectives thoroughly exciting. Being able to translate the language of engineering or economics research into that of finance and vice-versa was something my liberal arts education at Wellesley College, followed by investment banking for two technical industries—power and renewables, and financial institutions—had prepared me well for.Continue reading Summer in the Cloud(s)
In October, the Kilts Center for Marketing hosted a talk with Ann Mukherjee, ’94, Global CMO at SC Johnson & Son. As I sat in a room full of my fellow students, watching Ann, take the stage, I was ready to hear a story of a career journey, successes in different roles, and marketing at SC Johnson & Son. What I took away, though, was much more meaningful—the inspiration to be a strategic storyteller and the courage to be an authentic leader, unafraid of failure.Continue reading CMO Insights: A Story of Sustainable Growth
“Tell Your Story” is a regular series that features one of our Booth community members. In his or her own words, the contributor details their path to Booth and other interesting personal highlights.
Where are you originally from? And what did you do prior to Booth?
I grew up in Henan Province, China. Prior to Booth, I was a product developer and manager at UBS Asset Management in Hong Kong. I led cross-functional projects to develop fund products, generated new product ideas, and researched the asset management landscape in China.
Last week, a subset of Booth’s Private Equity Group ventured to the West Coast on the Bay Area Trek, during which the group met with eight firms across a day each in San Francisco and the South Bay (Menlo Park and Palo Alto). The trek culminated in an informal happy hour where our group, host firms, and Bay Area alums in PE were invited to mingle, discuss the industry, reminisce about Booth, and build deeper connections. As the second-year student leader of the trek, I wanted to share my experience and provide some insights into the value of our trip.Continue reading TREKKING TO THE BAY AREA WITH THE PRIVATE EQUITY GROUP