Tag Archives: Behavorial Economics

The Biology of Empathy: Lessons Learned from Lab Rats

I have always been amazed at the different hemispheres of the brain: how the left-brain is more logical and analytical, while the right-brain is more intuitive and thoughtful. Many of my Booth classes, such as Power and Influence, the Study of Behavioral Economics, and Consumer Behavior, have trained me, and encouraged me, to look beyond the superficial into the minds—the biases, tastes, and psyches—of our teammates, managers, clients, and customers.

Lucky for me, the most recent Spark Dinner, “The Biology of Empathy,” fell right into the intersection of my interest in neurobiology and the training from these classes, and provided an amazing new perspective and important takeaways. All based on the empathy of rats.

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