Booth Teams: Best Booth Moments Series

Over Winter Break, we had an open call for Boothies to share their favorite times at Booth. We continue this series with two stories of great teams: one group working together to launch a new product for MillerCoors, the other lightening the finals week mood with a festive rendition of “12 Days of Booth-mas” in the Winter Garden.

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Marketing Curriculum Series: Channel Marketing at Booth

After my summer internship in brand management, I knew more than ever that I needed to get a better understanding of managing channel dynamics and product distribution. Just a few of the questions I had to grapple with are: What types of retailers exist and what negotiation tactics should we leverage? What is an exclusive deal and should we pursue one? How do we achieve category captaincy? 

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Happy Valentine’s Day!

Partners play a large role in the Booth community. Many decide to move to Chicago while their significant other attends school. Others visit our great city for fun events such as the Winter Formal and Spring Fling. Some are so inspired by the school that they themselves apply and attend Booth!

No matter who you’re spending today with—partner, friend, family, or pet —we wish you a very happy Valentine’s Day. Check out how Partners at Booth have spent their time over the past year!

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Second-Year Bucket List

Full-time student life is pretty great. With just five months left until most of us second years re-enter the working world, now is the time to make sure we’re maximizing the precious hours, resources, and opportunities.

Taking inspiration and suggestions from lots of my classmates, I give you my Booth Second-Year Bucket List: an ambitious collection of personal, academic, and professional must-dos before our summer start-dates. 

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Official Student Blog for Chicago Booth. Here we talk about our experience and share stories about our time at Booth.