Coming into Booth, I knew for my summer internship that I wanted to recruit for Associate Brand Manager positions in the CPG space, specifically in Chicago. When I heard that MillerCoors was sponsoring a Case Competition through the Kilts Center for Marketing, I was really excited to apply. I formed a team with some of my favorite people at Booth (Lindie Wang, Patrick Yates, David Hanna) and we named our team the Case Crushers. Follow along our timeline below as we tackled the case.
During orientation at Booth, we had the opportunity to hear from Booth Alumni from a variety of different backgrounds. Their number one advice to us was about the importance of taking risks while in school. Turns out, we may have taken that advice a bit too seriously. This past summer, we gathered the courage to forego a traditional summer internship in order to start a company. It was an experience that far surpassed our expectations.
Even when we’re not in the classroom, Boothies are constantly learning. We seek out information and take every opportunity to explore new industries. During the Fall Quarter, Boothies attended a lot of conferences, both on campus and around the country. Here’s a quick look at the long list of conferences we have access to as Booth students.
If you asked people what is Booth’s predominant concentration, you would likely get an answer like Finance or Economics. With the award-winning faculty in each of those departments and the history of the University of Chicago, it’s not hard to understand why. But many are surprised to find that the most popular concentration chosen by Boothies is actually Entrepreneurship. Read more to find out why.