Marketing

What’s In My Bag? Summer Internship Edition

Hi everyone! I’m Faria Jabbar, a second year at Booth. I’m excited to share my Booth experience with you over...

Faria Jabbar

September 28, 2015

Psychologist to Marketer, Part III: The Internship

In case you missed my previous posts on career switching and marketing classes at Booth, let me bring you up...

Suzi Singh

January 8, 2015

Psychologist to Marketer, Part II: Staying the Course

As a career-switcher moving from psychology to marketing, Booth’s marketing coursework has been important for giving me the knowledge and...

Suzi Singh

November 24, 2014

Psychologist to Marketer, Part I: First Come Decisions

I’m sure many of you are considering an MBA to transition to a new career. Making the decision to take...

Suzi Singh

November 4, 2014

How to Plan a Booth Career Trek in Five Easy Steps: West Coast Marketing Edition

My name is YaoYao Wang and I’m a first-year MBA at Booth. This past quarter I helped organize a West...

My First Booth Case Challenge – Kilts Quantitative Marketing Case Competition

First-year MBA YaoYao Wang recently competed in a quantitative marketing case challenge sponsored by Booth’s Kilts Center for Marketing and...

The Booth Experience

December 18, 2013

Scotch, Depilatories, Viagra, Leather, and Hipster Glasses

The next few posts on The Booth Experience will be written by first-year students as part of the Career Trek...

The Booth Experience

January 3, 2013

The Power of Marketing at Chicago Booth

Anne Panek, a first-year student, recently attended the Marketing Group’s annual conference. This week, as part of a guest blog...

The Booth Experience

November 5, 2012

Summer Internship Series: Brand Management in Chicago

Curious about what a Brand Manager does all day? You’re in luck! This week Justen shared with TBE what it’s...