Marketing

3 Ways Marketing at Booth Led to Summer Internship Success

Before starting my internship in marketing, I was both excited to get back to the workforce, but also terrified how...

Christine Bonini

June 25, 2018

From Intern to Full-Time Product Manager at TripAdvisor

For those of us who want to pursue careers in marketing and product management, Chicago Booth and the Kilts Center...

Matt Kessler

June 20, 2018

C-Suite Chats at Marketing Day Forum

It isn’t often that a young professional gets the chance to meet and engage in meaningful conversations with dozens of...

Patrick Yates

June 11, 2018

Who said marketing was soft?

Before coming to Booth, I had little idea what marketing was about. I worked as a management consultant and never...

Ricardo Gonzalez

April 3, 2018

Victory Never Tasted So Good: MillerCoors Case Competition

This fall, MillerCoors sponsored the Kilts Center for Marketing Analytics Case Competition exclusively for Booth students to experience what it’s...

Lindie Wang

November 24, 2017

More than a finance school

I get it okay – between the rockstar Economics professors and Finance gurus walking around these halls – it can...

Amruta Hunnurkar

January 2, 2017

Perseverance and Support

I was born and raised in Panama City, Panama. I started my life in the corporate world when I turned...

Coffee on the Third Floor – Jean-Pierre Dubé

Even if you have a remote interest in marketing at Booth, Jean-Pierre Dubé is your guy. In his roles as...

Araba Nti

June 6, 2016

What Does Data-Driven Marketing Really Mean?

One of my favorite posters on Booth’s campus says: “50 years ago, we revolutionized finance. Now we’re on to marketing.”...

Jenny Farrall

October 20, 2015