Kilts Center for Marketing

“It’s okay to feel uncomfortable. It’s okay to feel anxious. It’s okay to feel uncertain.” Insights from a seasoned Product Manager

Guest blog by Holly Holcomb On a crisp winter morning, Cord Frieden, ’04, a Booth alum and seasoned Product Manager,...

Holly Holcomb

7 months ago

Meet Professor J.P. Dubé: Booth’s Pricing Expert and Marketing Visionary

Professor Jean-Pierre (J.P.) Dubé is more than just a marketing professor at Booth – he’s a leading expert in pricing...

Interview Prep Adventures: Tales from Kilts Center’s Tech PM/PMM Workshop

Guest blog by Furkan Akyurek The Kilts Center’s PM/PMM interview workshop stands out as one of the most valuable events...

Furkan Akyurek

9 months ago

Revolutionize Your Job Search: AI-Driven Strategies for Career Success

Guest blog by by Anoop Vijayan Last fall, I had the opportunity to attend an enlightening session “Unlock the Power...

Anoop Vijayan

9 months ago

5 insights from Joe Megibow MBA ’96, the ‘Wartime CEO’ who revitalized Casper Sleep

Guest blog by Keya Amin Joe Megibow, former CEO of Casper Sleep—and previously of Bright Cellars and Purple, all brands...

Keya Amin

10 months ago

Discovering Careers in Product and Brand Management: Lessons from Booth Alumni

First-year MBA student and Kilts Fellow Lorena Prates shares insights from the Kilts Center’s “Ask Alumni Why Product and Brand”...

From Roundtables to the Real World: My Experience at the Marketing & Management Forum

Guest blog by Mason Yu The Marketing & Management Forum, hosted by the Kilts Center, is a unique opportunity to...

PitchCamp taught me “Know, Feel, Do.”

By Anna Petrilli, Class of 2025 At PitchCamp, the one-day workshop hosted by the Kilts Center, students learned how to...

The Booth Experience

March 12, 2024

Mastering the Kilts Case Competition: Insights from Team ReAI Intelligence

Guest Blog by Team ReAI Intelligence: Nikhil Kishore, Shalini Suresh Kumar, Tomás Soracco, and Victor Sosa Team ReAI Intelligence, winners...

The Booth Experience

January 23, 2024