Recently, I had the opportunity to attend the Kilts Center’s Speaker Series with Judy Toland, VP Shared Solutions at Facebook. The event was co-sponsored by the Chicago Women in Business (CWIB) and African American MBA Association (AAMBAA) student...
As a Marketing Group co-chair, our plan for the 2021 Booth Marketing Group Conference was to host a dual-modality event, allowing for in-person and virtual attendance. However, as marketers have learned in the past years, things rarely go according...
It’s almost the end of the winter quarter and we are back again with another article on our dear friend Flexible Curriculum and how current second years have leveraged the flexibility offered by Booth to reach their professional and academic goals...
We sat down with second-year student Hannah Van Demark, a co-chair of the Media, Entertainment & Sports Group, to learn more about what drew her to Booth’s latest Marketing for Good event and what she learned by attending. The Marketing for Good...
Each year, the Kilts Center for Marketing hosts a Marketing Case Competition, where students form teams and hone essential skills in marketing, management, and consulting. Students get hands-on experience in brand management by using consumer data...